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Apple TV+ doubled hours consumed despite releasing fewer movies and shows in 2023

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Apple TV+ doubled hours consumed despite releasing fewer movies and shows in 2023

Regardless of a ten% drop within the variety of new titles launched this 12 months, Apple TV+ boasts twice as many viewing hours in comparison with final 12 months. That’s in line with a brand new report from Deadline, which additionally says that whole viewership is up 42% in 2023.

As Benjamin Mayo famous this week, Apple TV+ noticed 50 new titles premiere this 12 months in comparison with 56 whole a 12 months in the past. Why? There have been a few main Hollywood strikes that shelved numerous content material.

Apple TV+ by the numbers

Regardless of slowing down on output in 2023, it seems Apple TV+ has hit some new highs in different areas this 12 months.

  • The Household Plan “debuted as probably the most considered film ever” for Apple TV+
  • The Morning Present is probably the most considered collection with a 20% viewers enhance with season three
  • Classes in Chemistry is the highest restricted collection on Apple TV+ thus far
  • Viewership is up “42% 12 months over 12 months in 2023, in over 100 international locations”
  • Complete hours consumed is up 2x in 2023 in comparison with 2022

Deadline additionally cites early success for Monach: Legacy of Monsters, Messi in America, For All Mankind season 4, and Gradual Horses season three as contributing elements to an general profitable 12 months for Apple TV+.

Learn the complete report right here.

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