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Apple argues in favor of selling Macs with only 8GB of RAM

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Apple argues in favor of selling Macs with only 8GB of RAM

With the launch of the M3 MacBook Professional final yr, many reviewers and clients criticized the corporate for nonetheless promoting premium computer systems with 8GB of RAM. On the time, Apple stated that 8GB in a Mac is equal to having 16GB of RAM in a Home windows PC. Now the corporate is once more arguing in favor of promoting Macs with 8GB of RAM in 2024.

Apple believes Macs with 8GB RAM are sufficient

In an interview with IT Residence, Mac advertising government Evan Buyze spoke in favor of Macs outfitted with 8GB of RAM. Based on Buyze, the 8GB of RAM in entry-level Macs is sufficient for many of the duties that the majority customers do with these computer systems. He used net looking, media playback, mild picture and video enhancing, and informal gaming as examples.

Kate Bergeron, Apple’s VP of {hardware} engineering, praised Apple Silicon chips for his or her unified reminiscence structure, which makes the Mac take full benefit of the {hardware} constructed into these chips. Final yr, one other Apple government stated that the corporate is ready to use the RAM in Apple Silicon Macs extra effectively.

The interview is targeted on the just lately launched M3 MacBook Air, so these solutions are partly true. In reality, customers can run most elementary duties with none worries with 8GB of RAM. Nevertheless, those that plan to make use of their Mac for video enhancing or programming might face some drawbacks as a result of lack of extra RAM.

Personally, whereas I feel it’s okay to promote a MacBook Air with 8GB of RAM, the identical can’t be stated for the MacBook Professional, which is targeted on customers aspiring to run extra intensive duties. Apple expenses $200 for the RAM improve, going from 8GB to 16GB.

MacBook Air M3

Extra about Apple Silicon Macs

Within the interview, the executives additionally talked about how Apple Silicon chips are perfect for AI-based duties. In addition they talked about that Apple has been specializing in making the Mac an important gaming platform due to superior {hardware} and new macOS options such because the Recreation Porting Toolkit.

You’ll find the complete interview (in Chinese language) right here.

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